The BakeHAUS

Brand Design | Personal Project

This brand was created around my mom’s lifelong love of baking. She has always joked that if she weren’t a teacher, she would open her own bakery—and she has certainly earned the title of family dessert maker. She is always in charge of bringing something sweet to every family gathering, so creating a bakery brand for her felt like a natural fit. I envisioned the brand as warm, welcoming, and full of life, reflecting my mom’s personality and the love she puts into everything she bakes.